Article marketing has long been used as an effective SEO (search engine optimisation) technique but recently there have been a number of people claiming that it is no longer working. But the reality is that if you want to build links to your site, article marketing can be very effective.
What is Article Marketing
What is meant by article marketing is the practice of writing articles about a certain topic and then submitting these articles to the various directories.
The benefit of doing this is that you can put a link to your website in your article or include a resource box at the bottom where you can place a link. The quality of your back link is much more important than the number of links that you have. Links from article directories are seen as good links to have.
Another benefit of article marketing in terms of links is that people can place your articles on other sites as long as they include the link in the resource box. So this means you could get even more back links to your site. The more of these links that you get to your website, the more chance you have of getting a higher search engine ranking.
The Downside of Article Marketing
While most people would agree that article marketing can be good, too much of it could be bad news for your website. Overdoing things with article marketing could have a negative effect on your search engine rankings. You should not use software to submit your articles to thousands of directories. Manual submissions are a much better idea.
When trying to improve your website's search engine ranking, you will find that it is good to use article marketing if you also use other SEO techniques with it. Another great technique is to make sure you are adding new content to your site on a regular basis.
What is Article Marketing
What is meant by article marketing is the practice of writing articles about a certain topic and then submitting these articles to the various directories.
The benefit of doing this is that you can put a link to your website in your article or include a resource box at the bottom where you can place a link. The quality of your back link is much more important than the number of links that you have. Links from article directories are seen as good links to have.
Another benefit of article marketing in terms of links is that people can place your articles on other sites as long as they include the link in the resource box. So this means you could get even more back links to your site. The more of these links that you get to your website, the more chance you have of getting a higher search engine ranking.
The Downside of Article Marketing
While most people would agree that article marketing can be good, too much of it could be bad news for your website. Overdoing things with article marketing could have a negative effect on your search engine rankings. You should not use software to submit your articles to thousands of directories. Manual submissions are a much better idea.
When trying to improve your website's search engine ranking, you will find that it is good to use article marketing if you also use other SEO techniques with it. Another great technique is to make sure you are adding new content to your site on a regular basis.
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